Peasmarsh Petrol Station Fuelling the Community for 25 Years

Our award winning and highly commended independent forecourt was established on the Peasmarsh Superstore site in 1992.

There have been numerous changes and refurbishments over the 25 years, with continually improved services and offerings to customers, but with one consistent, the most competitively priced fuel in the area, coupled with unrivalled customer service.

Open from 6am to 10pm Monday to Saturday, the site has become one of JET fuels largest customers, serving thousands of customers every week and dispensing approximately 100m litres of fuel since opening.

By regularly offering fuel below the national prices, the petrol station has been championed by ‘The FairFuel Campaign’ and acknowledged for its pricing on social media by motoring journalist and broadcaster Quentin Wilson.

A loyalty card, regular money off vouchers to redeem in the main supermarket, PayPoint, Rug Doctor, My Hermes, Collect+, car and jet wash, vacuum, car care range, cash machine, groceries, wood, coal, Flogas, a horticulture range as well as hot drinks with food to go, are some of the many services available.

As part of the celebrations, 25 customers will win £25’s worth of free fuel.

Our prize draw started on the 1st of November and will run for 25 days until November 29th.

Forecourt manager Francis Walker said “I am very proud to be a part of an amazing team and that we have been an integral part of the local community for the last 25 years!”

Stephen Jempson added “Since Jempson’s inception in 1935, we have been on a mission to give our customers the best service and deals week in and week out” he continued “We hope to continue to fly the flag for the independent retailers – proving that they can compete against the multiple retailers. Fuel pricing is just one of our USP’s. We hope that along with strong promotions in our stores we can continue to prove the point”

Jempson’s and The Rye Bakery toast their merger and expansion

We are delighted to announce that we will be merging and combining our bakery business with The Rye Bakery in June.

Established in Peasmarsh June 1935, Jempson’s operate supermarkets, convenience stores and cafés in and around East Sussex.

The Rye Bakery was founded by Glenn Croucher in February 1989 and have a large established wholesale bakery business and three stand-alone shops in Hastings and Ore, East Sussex as well as Hawkhurst, Kent.

The Rye Bakery name will continue with all jobs at both companies secure.

Production of bread and morning goods will be concentrated at one site in Rye.

The new location will become a modern state of the art bakery, offering more room to supply Jempson’s stores as well as The Rye Bakery shops and the fast growing band of wholesale customers. The Rye Bakery branded goods will be distributed throughout Jempson’s stores.

The Rye Bakeries Glenn Croucher will be the production manager at the Rye site, and will oversee all production of bread and morning goods.

Cake production will remain at our Peasmarsh Superstore under the supervision of Adrian Potter.

Glenn Croucher said “Jempson’s like The Rye Bakery, is a very well established local business with an excellent reputation, it has been baking at its Peasmarsh site for over 80 years, and by bringing our combined production, expertise, proven methods and pride together, we will produce an enhanced range that still maintains the very highest standards and quality”.

Stephen Jempson said of the merger “These are really exciting times, as this gives Jempson’s the opportunity to grow our Bakery production and the capability to open and supply more stores and cafés in the future” he continued “The convergence of the two companies will create economies of scale and synergies which will make the production unit that much more efficient and future proof the business for the 21st century”.

Rye Supermarket to receive a major refurbishment

We are delighted to announce a multi-million pound refurbishment and extension of our Rye supermarket.

Remodelling works have begun, with a new temporary entrance, which will be followed by foundation works for the extension and new car park layout. Once completed the new look store will have 50% more retail space, housing lots of new products and offering an exceptional shopping experience.

Works are scheduled for completion before Christmas, and we intend to keep the store open throughout, with minimal amount of disruption to customers.

The project will see a complete remerchandising of the store, there will be brand new fridges, freezers, shelving and fixtures.

There will be an enhanced fresh fruit and vegetables ‘Market Hall’ featuring an array of local seasonal produce, an expansion of the bakery, further Food-to-Go choices, a complete change in the way the aisles are laid out, along with increased check-out facilities.

The town’s Post Office will also be incorporated within the store, its opening hours will be also extended from 6am to 10pm, Monday to Saturday.

Externally in addition to the car park layout, there will be new lighting and goods-in area.

Store manager Mandy Hall said “This is a very exciting time for Rye” she continued “Jempson’s is a name synonymous with the local area. We are confident that the overhaul of the Rye store will underline our continued commitment to the good people of Rye and the surrounding areas” she added “We hope that our customers thoroughly enjoy their new look store, and we look forward to being of continued service to them”.

Stephen Jempson said “Firstly we would like to thank our customers for their understanding, patience and support during the refurbishment of the store” he continued “We have always had a commitment to our Rye store, but we’ve had one or two challenges to overcome along the way. Suffice to say my colleagues and I are excited by how the upgraded, extended and improved supermarket will look” he added “We appreciate that there is a choice of shopping destination, and we would like to say thank you for your continued custom and support” he concluded “Jempson’s are proud to be a part of the local community and we hope that the store and new services it now provides will be well received by all”.


MasterChef Cooks up a Storm at Peasmarsh

Celebrity chef and television presenter John Torode hosted two intimate cookery demonstrations with a book signing at our Peasmarsh Superstore on Friday.

The event was a resounding success seeing the John cooking a fabulous Brie, ham hock pie, Christmas stuffed roast Poussin and whole poached red wine pears whilst entertaining the audience.

Stephen Jempson said ‘It was an absolute pleasure to welcome John to our store, we hope that our guests thoroughly enjoyed the evening’ he continued ‘We would like to thank them for coming as well as our sponsors, Anakena Wine of Chile, Coca-Cola Zero Sugar and Lurpak butter for their support’ he added ‘We’re already working on next year’s ‘Meet the Expert’ event, we look forward to announcing it soon… Happy Christmas!’

Battle Cafe Re-opens


We are delighted to have re-opened the doors of our Battle Café opposite the famous Battle Abbey following an extensive refurbishment. Phase one of the upgrade is complete, phase two will commence after Christmas. New furniture along with a brand-new servery, coupled with a complete re-decoration and store layout are some of the changes. The self-service offering has been improved both in range and convenience. A new ‘Meal-Deal’ has been introduced that focuses on great local products from our ‘Local Hero’ suppliers. We have also launched our own branded reusable coffee cup, which once purchased will offer customers 75p off every hot drink it is refilled with. The second phase of the refurbishment will include new customer washroom facilities along with a further 24 internal seats. Stephen Jempson said ‘Thank you to our customers for bearing with us during the refurbishment. We hope that they thoroughly enjoy their new look café, Sophie and her team look forward to welcoming you’.

Jempson’s in the vanguard, now and then

Our promotional material often includes a photograph, taken in the 1930s, of George Jempson’s first delivery van. The van symbolizes several features associated with Jempson’s. George bought the van to help him expand his business by delivering bread and groceries from the bakery and shop in Peasmarsh to the surrounding villages, isolated farms and to the fields during harvesting.

The two lads in the photograph, Nigel Sheather and Desmond Wells, were long serving employees of Jempson’s. We have an enviable reputation for staff loyalty. Enterprise and skilled committed staff are two important factors in our history. No less important are our reputation for honest trading, customer service and sourcing produce and products locally whenever possible. We have been rewarded by customer loyalty so enabling to grow and diversify the business.

The replica van shown in this picture is modelled on those used by tradesmen sixty years ago. We consider ourselves to be progressive yet mindful of our heritage. That legacy is symbolised by the van. There’s a touch of nostalgia in most people, we enjoy the occasional stroll down Memory Lane. Indulge us if you will. Enjoy the van when its displayed at Peasmarsh and when we use it for special promotions. We hope you will see it as a representation of enduring values and reassurance in a seemingly fickle world.